Web Design for Food Trucks

Your Instagram is doing the work.
Your website should too.

Most Austin food trucks live on Instagram — and that's working. But Instagram doesn't capture catering inquiries, doesn't keep a menu of record, and disappears when the algorithm decides who sees you. We build websites that complement your social, capture the business it generates, and give your truck a permanent home on the internet.

Food Truck Sites We've Built

Real ordering, real catering inquiries, and a live "are we open?" status — here's what a food truck site looks like when it actually pulls its weight.

Iron Oaks food truck website
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Food Trucks  ·  Client Project

Iron Oaks — Austin

A mobile-first ordering site for an Austin loaded-potato truck. Live "are we open?" status with daily portion counts, a real pickup-and-delivery flow with ZIP validation, a catering quote tool, and a phone-friendly truck dashboard the owner runs from the window.

See the full portfolio →

The Gap

Your social is doing half the job.

Instagram is great at vibe and discovery. It's terrible at everything else.

What Instagram does well
  • Vibe and aesthetic. Photos, reels, brand personality — nothing beats it.
  • Daily updates. Today's location, today's special, today's line.
  • Building a following. Loyal regulars, new fans, community.
  • Reaching existing fans — when the algorithm cooperates.
What Instagram can't do
  • Capture catering inquiries. Serious leads come through DMs and get buried under everything else.
  • Show your menu with prices. Posts get algorithm-buried. Stories disappear in 24 hours.
  • Be a permanent home. You don't own the algorithm — Meta decides who sees you.
  • Show up in Google searches for "best food truck near me." Instagram doesn't rank in Google search results.

The Wedge

Your truck moves.
Your customers shouldn't have to play detective.

Right now, finding a food truck means scrolling Instagram for the latest "where we are" post. We build a homepage feature that updates from your phone in 10 seconds — with a real map, the current address, and one-tap directions in Apple Maps, Google Maps, or Waze.

yourtruck.com
We're here until 9:00 PM tonight
4001 Springdale Rd, Austin, TX 78723
Apple Maps
Google Maps
Waze

A live preview of the live-location feature. Your customers tap once → directions open in their map app of choice.

What We Build

Built for the way trucks actually run.

Four things every food truck site needs — and almost no truck site has.

Live location, live map

Update your address from your phone in 10 seconds — the map pin moves, the address text changes, and customers get one-tap directions in their map app of choice.

Real menu, real prices

Full menu with photos, prices, and dietary tags — not a PDF download, not photo dumps with no context. The page Google can index, customers can scan, and you can update in seconds.

Catering inquiry form

A real form with smart fields (date, headcount, location, budget tier, notes) — not a mailto link buried at the bottom of an "About" page. Inquiries land in your inbox, ready to quote.

Instagram + local SEO

Your latest IG posts embedded directly into the homepage, plus Google Business Profile setup so your truck shows up for "best food truck near me" and similar local searches.

The Money Page

Catering is where the money lives.
Most truck sites bury it.

Corporate events, weddings, private parties — that's where margins are real. Right now, those inquiries scatter across Instagram DMs that get missed. A dedicated catering page with a smart form turns inquiries into bookings.

Catering Inquiry
Event Date
June 15, 2026
Headcount
75–100 guests
Event Location
Outdoor venue in East Austin
Budget Range
$1,500–$3,000
Notes
Wedding rehearsal dinner. Need a vegetarian option for ~10 guests. Setup by 5:30 PM.

Every field is a signal you'd otherwise have to drag out of an Instagram DM. Pre-qualified inquiries, ready to quote.

FAQ

Common questions from truck owners.

We build a simple admin page you can open on your phone. Type or paste an address, hit save, and your homepage updates instantly — the map pin moves, the address text changes, and the "we're here until X PM" status refreshes. Takes about 10 seconds. No tech skills required.
Yes — whatever you're already using. Toast and Square Online both embed cleanly into a custom site. DoorDash and Uber Eats links live as "Order Delivery" buttons. We can also wire in pickup-only direct ordering through Square if you want to skip the platform commissions on repeat customers.
Your site complements Instagram, it doesn't replace it. We embed your latest posts directly into the homepage and link to your handle on every page. The site captures the things Instagram can't — catering inquiries, a permanent menu of record, and Google search visibility for "best food truck near me."
Yes. Menu items, prices, hours, location, catering availability, and featured specials can all be updated through a simple editor — no calling us every time you change a price or add a new dish. We train you on it at launch.
Yes. We build a per-truck location page pattern where each truck has its own current location, hours, and (if they differ) menu variants. Catering inquiries can route by truck or to a single shared inbox — your call.

Wondering if Wix or Squarespace would work instead? Read our honest comparison →

Ready to give your truck a real home?

Tell us about your truck. We'll show you what a custom site with live location, catering forms, and a real menu would look like — and what it'd cost you to keep doing things the way you are now.

Let's talk about your truck →